When I started (again) my Web Design business, I truly want to help businesses thrive.
That came at an expense. Sanity.
I started my career as a Telco Engineer.
Then transitioned to Business Consulting.
I couldn't help my clients scale in the saturated market. I was helping Telcos to steal from each other and Govs to force-feed systems
Then it clicked.
What most businesses need is not more systems.
It's a Marketability ...
Web design could bridge the two.
Simple right?
What could go wrong?
So I started again Laman7.
(it went dormant for 5 years).
Here comes the failure.
Because I was very good at IT.
I started handling IT stuff.
Email, Hosting, Network, PC setup.
It got complex.
To add salt to the wound.
So was my Core offering, Web Design.
Companies wanted to build IT system. I did.
They want maintenance, I did.
They want custom design, I did.
They want animations, I did.
Heck, I did business cards as well!
In the long run, things started to get complicated.
I didn't build a business.
I couldn't leave the business.
The business becomes me.
I couldn't go on vacation.
My family was missing me.
When I'm at home,
I wasn't really there.
I became a living zombie.
Though my profits were 30~60k per year.
I wasn't happy.
I narrowed down the bottle necks.
The issues that I faced.
Changed processes.
Employed people.
I tried many things.
Then I worked on the System. The operating system of a business. The Sales, Marketing, Finance, Operation and stick to one simple rule, keep it simple.
No fancy software, process, no automation.
It worked.
I gained my sanity.
I spent more time with family.
I get to watch my kids grow up.
Fast forward a few years later, I can across this quote,
Simple Scales, Fancy Fails
If you're ever stuck in limbo. Avoid fancy. Go simple.
It's scary but who cares. Get the job done.
